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University of Wisconsin–Madison

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University of Wisconsin–Madison

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Athletics Marketing Assistant (Intern)

Apply now(opens in a new window) Job No: 508515
Division/Organization: Wisconsin Athletics
Department: Marketing
Job Type: UW Student Jobs
Remote Eligbility: Not Remote
Location: KELLNER HALL
Salary/Wage Range or Lump Sum: $15.00
Job Categories: Interpersonal Communication, Leadership, Critical Thinking/Problem Solving, Teamwork/Collaboration, Professionalism/Work Ethic, Business Management, Finance, and Marketing, Athletics, Sports, and Recreation, Career Management

Department Overview:

 The University of Wisconsin Athletic Events & Promotional Marketing Office is seeking candidates for Marketing Assistants for the 2025-2026 academic year. This internship will have a variety of responsibilities within the office and gamedays and may be assigned the day-to-day marketing/promotions management of varsity sports including men’s soccer, women’s soccer, and/or softball. The candidate profile and key responsibilities of this role are outlined below.

Anticipated Start Date:

 May 2025

Anticipated End Date (If Applicable):

 May 2026

Remote Work Eligibility Detail:

Not Remote

 

Anticipated Hours Per Week:

 Minimum: 10 Maximum: 20

Schedule:

 The interns will work approximately 20+ hours per week (mostly in normal business hours, but some may be on nights/weekends). Some weeks may require additional hours. They are also required to work football gamedays.

Salary/Wage Range/Lump Sum:

 Minimum: $15.00 Maximum: $15.00

Number of Positions:

 1

Qualifications:

 Those who have a desire to work in sports marketing and a passion for sports business are encouraged to apply.

Knowledge, Skills & Abilities:

Creative skills, ability to work as part of a team, customer relations skills in a fast-paced, high-profile environment. Additionally, the candidate must be hardworking, reliable, outgoing, and interact well with people of all ages.

Position Summary/Job Duties:

The Athletic Marketing Assistant will assist the UW Athletic Events & Promotional Marketing staff with the following duties:
• Research, develop and execute marketing/promotion/engagement plans designed to meet established goals for assigned sport(s)
• Serve as a intern on Football marketing/promotion/engagement efforts
• Work hand-in-hand with ticket office, event/facilities, brand communications, video services, coaching staff(s) and other support units to execute marketing initiatives
• Provide support in managing social, digital and email-based communication efforts
• Collaboratively develop videoboard content; write PA and videoboard scripts for assigned sports
• Serve as the “gameday producer” for assigned sports (direct music, videoboard fulfillment when applicable, and other entertainment elements)
• Develop job assignments and manage marketing staff on event day
• Manage and execute all special non-gameday events
• Assist in managing the assigned sport’s marketing budget (premium items, etc.)
• Responsible for ordering all premium items as necessary (vendor selection, pricing, artwork development, final production, etc.)
• Participate in Brand Management and weekly marketing staff meetings
• Maintain sport page on website (web ads, promotions page, etc.)
• Manage marketing efforts for home and/or away post-season competitions, when needed
• Assist in planning/executing community outreach events in spring, summer and fall
• Other summer/fall/winter duties as assigned

• All interns within the program are required to work football gamedays
• Program includes monthly professional development events
• Events occur throughout the academic year, including academic breaks and holidays
• Option to reapply for summer 2026 and the 2026-27 academic year

Physical Demands:

Must be able to carry 20 lbs.

Institutional Statements:

Equal Employment Opportunity Statement:

UW-Madison is an Equal Employment, Equal Access Employer committed to increasing the diversity of our workforce.

Institutional Statement on Diversity:

Diversity is a source of strength, creativity, and innovation for UW-Madison. We value the contributions of each person and respect the profound ways their identity, culture, background, experience, status, abilities, and opinion enrich the university community. We commit ourselves to the pursuit of excellence in teaching, research, outreach, and diversity as inextricably linked goals.

The University of Wisconsin-Madison fulfills its public mission by creating a welcoming and inclusive community for people from every background-people who as students, faculty, and staff serve Wisconsin and the world.

For more information on diversity and inclusion on campus, please visit: diversity.wisc.edu

Accommodation Statement:

If you need to request an accommodation because of a disability, you can find information about how to make a request at the following website:https://employeedisabilities.wisc.edu/disability-accommodation-information-for-applicants/
 
 

Advertised: Central Standard Time
Applications close: Central Standard Time

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